20 women and 1 man from the ‘a’ world. They are the cast of the TV advert that tells how the brooches, mobile carriers, i-Pod carriers and bags of the a a a a project were born.
Laura Morelli has invited the people that stood out during the realization and circulation of the brooches: relatives, friends, patients, volunteers and staff.
The advert is posted on the youtube channel aaaaALZHEIMER, on Fb page of a a a a ALZHEIMER and used throughout the public engagements of the a a a a project.
Director: Sara Luraschi and Laura Morelli
Make-up: Daniela Pesenti
Lighting: Andrea Zanoli
Marketing: Alice Moro
Legal advice: Studio Avv. Barbara Carsana
Catering: Adriana Zambelli, Barbara Valentini
Recording studio: Renato Liguori’s Artestudio
English translation: Daniela Oberti